Our Stories

Before you scroll, know this: these stories matter. Behind every campaign win, every headline, every policy shift, there are young people who refused to stay silent. Young people who have felt the impact of a food system built to mislead us and who chose to fight back. Scroll down to meet the young activists challenging the system, speaking truth to power, and proving that change is not only possible it’s already happening.

A busy street in Edinburgh featuring a bus stop that has a Greggs ad on the side billboard.

Bite Back Launches in Scotland for the First Time

We’re joining forces with young Scots to create a healthier future for all young people.

A photo taken over the shoulders of two children, one of them is holding a smartphone that features a Halloween-themed junk food advert, it reads grab some monstrous savings this halloween

Government Updates The Nutrient Profiling Model: A Turning Point for Children’s Health

Bite Back explains the Government's nutrient profiling model update and why it matters for protecting children from HFSS advertising.

A young black man wearing a blue jacket is writing with a marker pen on a box

From Not Bothered To Speaking Up

How joining Bite Back changed how Jomi sees junk food, young voices, and his own place in creating change.

Public Backs The Junk Food Ban, But Says It Isn't Enough

The January 5th junk food ad ban online, and on TV before 9pm has come into place, but Bite Back activists and public polling say it isn't enough.

The Fight Against Big Food Isn’t Over — It’s Just Started.

Bite Back activist Jonathan marks 5th Jan as a turning point for children's health, as the online, and on TV before 9pm ban on junk food ads finally comes into place.

Revision Notes to Real Change: Emily's Year At Bite Back

This year, I sat my GCSEs and got to be part of something much bigger: the movement to fix the food system.

Three young people are playing a game with their hands, similar to rock paper scissors

STEPPING UP TO THE PLATE — OUR NEW CEO

Bite Back activist Kaz spills the tea on our new CEO, former UNICEF Child Health Specialist, D’Arcy Williams

Bite Back activist Dev stands outside a high street supermarket, he is looking at the camera with a serious expression

Soft Drink Shake Up Is A Step Forward for Children's Health

We welcome the extention of the sugar tax to milkshakes and other sugar-packed milk-based drinks — and call on the Government to go further.