Spot Junk Ads. Expose Big Food.
See it?
Send it.
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Caught by Young People
Since years of delays and pressure from Big Food, the UK’s new restrictions on junk food ads finally came into force on 5th January 2026.
The rules are supposed to stop junk food ads online at any time, and on TV and on-demand before 9pm. But there’s a problem: the restrictions have already been watered down, with loopholes that could still allow brands to target young people with unhealthy food marketing.
That’s why we need your help.
Keep a lookout for any junk food ads you see online, or on TV (including on-demand) between the hours of 5:30am and 9pm. If you spot one, snap a photo or screenshot and send it to us using the form below.
By sharing what you see, you’ll help us expose how young people are still being bombarded with junk food marketing even after the new rules came into force.
Together, we can show the Government that these restrictions don’t go far enough, and push for stronger action to protect our health.
Not sure what counts as junk food? Send it in anyway!
Our awesome Policy team is reviewing every submission and keeping a close eye on the brands trying to get around the rules.
