Maya and Dev spray painting signs at Residential

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Let's Bite Back

From the moment we are born junk food has us surrounded.

Giant food companies flood our world with their products, then manipulate us using cute, colourful, clever marketing. They deceive us with packaging, and pump millions into making sure their junk-filled products are always in the spotlight. It’s constantly being forced down our throats. It’s the cultural wallpaper. It’s hidden in the small print.

Now, it’s endangering the health of a generation. The good news? It’s totally preventable. And we’re biting back.

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Give Us A Commercial Break

Home Bite Back activists Destiny, Luke, Molly and Farid are standing in front of the a billboard at London Bridge. The advert reads Young Activists Bought This Ad Space So The Junk Food Giants Couldn't. We're Giving Kids A hashtag Commercial Break

Big Food are taking over our streets with junk food ads. So we've taken over ad space — before the food giants could. This is what public space looks like when we take it back.

Now it’s your turn to spread the word. Hit the button to help make our message too loud to ignore.