Alice is campaigning to end junk food ads in public spaces. Calling out the lack of corporate accountability in the food industry as "absolutely crazy", this London-based activist is also tackling the role of junk food in sports – particularly women's football. "Individuals are blamed for struggling in a system rigged against them," says Alice. "I don't want to be bombarded by junk food ads when I'm simply walking to school. It's exhausting and relentless."